Kimberly Spencer has joined BlueLenas as a Strategic Advisor where she will focus on developing CRM systems tailored for newsrooms.
Kimberly has over 20 years of experience in the nonprofit sector, with a focus on fundraising and executive leadership. Her journey is highlighted by transformative roles blending fundraising, strategic communications, and leadership. Recently, her focus has been on newsrooms, excelling in major donor engagement and institutional funding. Kimberly has worked with a variety of organizations including Capital B, Chalkbeat, Public News Service, The American Cancer Society, Boys and Girls Clubs, and most recently The Pivot Fund where she also currently serves as Director of Donor Relations.
We are delighted to welcome Kimberly as a strategic advisor to BlueLena where she will assist our nonprofit news customers with developing their fundraising strategies by leveraging our technology platform and array of support services. She is a leader in this space and brings a wealth of experience that will serve publishers well as they continue to drive support for vital community journalism.
Daniel Williams, Founder & CEO, BlueLena
More than just a fundraiser, Kimberly is a renowned mentor and coach, steering publishers towards organizational success, innovative revenue strategies, and leadership brilliance. Living in Colorado, she balances her professional life with outdoor pursuits, ancestry research, and volunteering, showcasing her commitment to both community and personal development.
Kimberly is a graduate of Metropolitan State University of Denver with a B.S. in Strategic Leadership for Nonprofit Organizations.
About BlueLena
BlueLena was founded by an experienced team of publishers, journalists and newsmedia marketing executives to create a sustainable future for independent local media. We do so by deploying world class technology, and delivering the expertise and professional services to build and support subscription, membership and donation models for long-term success.
In the short time since our founding in early 2020, we have quickly grown to support leading community-based media brands coast-to-coast across the United States and Canada, including in New York City, Chicago, Los Angeles, Houston, Vancouver, Detroit, St Louis, Boston, Cleveland, Denver, Tampa, Orlando, San Antonio, Kansas City, Milwaukee, Charlotte, Raleigh, Omaha, Little Rock, Washington, DC and many other markets.
Our 150+ member publishing consortium represents a diverse mix of non-profit and for profit newsrooms, pure digital and print plus digital publications, as well as established and new media brands. Our clients represent membership with Local Media Association (LMA), LION Publishers (LION), the Institute for Nonprofit News (INN), the Black Press Association (NNPA), the National Association of Hispanic Press (NAHP) and the Association of Alternative Newsmedia (AAN).
We facilitate the sharing of best practices through a weekly newsletter, a community Slack channel, and monthly Zoom meetings where we spotlight success stories from across the BlueLena publisher consortium.
BlueLena is founder-funded and backed by investment from Automattic (owner of Newspack), Local Media Association and Old Town Media, a New York-based firm that has supported the American Journalism Project, The Colorado Sun, Block Club Chicago and Chalkbeat, among other successful media-related projects. Let’s get to work.